About Us


happy unbirthday.
from us to you.

art is a celebration of the everyday
every day is so full of sparkling moments
wouldn’t it be a waste not to celebrate them?
it would be our utmost pleasure
if we could be some sort of cue
for you to celebrate
this one and only day
with us

なんでも ない日ばんざい
私たちから あなたへ

アートは 日常を祝うこと。
日常は輝 きにあふれているのに
それをつ まらないと思っていたら悲しいでしょ。
だから私 たちは日常にそっと入り込み
なんでも ない1日1日を祝うお手伝いをしたいの。

♡ ♡ ♡ ♡ ♡

♡ 日本語 ♡

happy unbirthday (hUb)(ハッピー・アンバースデイ<略称:ハブ>)は2010年4月に結成した、yukoとriyoの二人からなるアート・ユニットです。『なんでもない日ばんざい』という、ルイス・キャロルの言葉の通り、「誕生日でもなんでもない日を祝う」ことをテーマに作品作りをしてきました。

♡ English ♡

happy unbirthday (hUb, for short) is an art unit formed in April of 2010. Named after the phrase “happy unbirthday” in Lewis Carroll’s Alice in Wonderland, our works are based on the concept of “celebrating the everyday.”

Both hUb members have an educational background in architecture, and our works also focus on spatial design. If the physical, built environment around us can be classified as “hard” space, what we aim to create is “soft” spaces that are composed of temporal, more fluid elements. In our case, this would involve the movements of our bodies, the visual landscape created through such movements (performance), and temporal elements like the behavior, reactions and appearance of people, the weather, and any other conditions affecting the physical environment at the time.

 One of our first projects (“newspaper people in the city”) is a performance piece in which we insert foreign figures (dressed in elaborate newspaper dresses) moving almost in slow motion into the familiar city. First designed as a reaction to the fast-paced life of Tokyo, this performance was designed as a means to “break” the space and speed of everyday life in the metropolis. In the city, everything and everyone moves at a fast pace. For people in the city, engrossed in their smartphones or preoccupied with being on their way to their destinations, the city becomes merely a backdrop to their everyday routines and not necessarily a space that is experienced. By inserting these foreign figures (and performance) into this space at a radically different pace, we attempted to design a “soft” space where time stops and the rhythm of everyday life is broken.

What we hope this reveals is the hidden beauty of everyday life and routine. All of our projects are based on this concept of inserting a “softscape” into the context of everyday life to celebrate the everyday, or all of our unbirthdays.

 ♡ ♡ ♡





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